Cardboard vs. Vertical Vendors: The Trolley Test

Vertical Vendors • May 28, 2025

Cardboard vs. Vertical Vendors: The Trolley Test 

Ever had one of those moments in-store where a display unit just...gives up? We've all been there. A stray trolley, a bump from a customer, and suddenly your carefully stacked products are all over the shop floor. It's a calamity.


At Vertical Vendors, we decided to put this to the test…



The challenge


Our robust vertical display unit against a traditional cardboard FSDU.



The result


Let's just say our money's on steel.


In a recent video, we pitted our Vertical Vendor against a standard cardboard display. The cardboard? Packs of coke everywhere…. Our unit? Barely a wobble.


Click the image below to view the video...

Why does this matter?


Because in a busy store environment, durability isn't just nice to have – it's essential. Damaged displays mean wasted products, messy aisles, and lost sales. Vertical Vendors offer a long-lasting, sustainable, and re-brandable solution that can withstand the hustle and bustle of busy stores.

Ready to ditch the cardboard chaos? Contact us today to learn how Vertical Vendors can keep your products looking sharp and your customers happy.


More from the blog

Vertical Vendors' new 7.5-tonne lorry, ready to increase delivery capacity
By Vertical Vendors September 5, 2025
Vertical Vendors Celebrate as we kick off our 29th financial year and invest in our future with a new lorry to boost delivery capacity.
A black and white photo of co-founders Ben Jones-Fenleigh and James Cooper, smiling
By Vertical Vendors August 12, 2025
From Leicester to the World: The Story Behind a Vertical Vendors
A close-up shot of a branded Vertical Vendors display unit in a retail environment
By Vertical Vendors August 6, 2025
Discover how we build lasting partnerships, boost sales, and meet sustainability goals.
A sleek, spring-loaded 'Tall Boy' Mega Vendor display unit
By Vertical Vendors July 31, 2025
'Tall Boy' Mega Vendor – designed for incredible stock holding, effortless re-branding, and ultimate product protection.
A sleek, durable metal retail display unit showcasing products, set against a backdrop suggesting su
By Vertical Vendors July 21, 2025
Discover how the circular economy is transforming retail and how Vertical Vendors' durable, recyclable units contribute to a more sustainable future. Learn more.
A compact, spring-loaded Vertical Vendor display unit, showcasing small, high-value products like mi
By Vertical Vendors July 21, 2025
NEW innovative Trigon Mini Countertop unit, perfect for driving impulse sales of high-value items and boosting your brand's sustainability.
A diverse range of products, including drinks, snacks, and toiletries, displayed within sleek Vertic
By Vertical Vendors June 18, 2025
Vertical Vendors' bespoke display units drive sales for a wide range of products, not just drinks. Learn more...
Vertical Vendor unit, highlighting the quality difference and product jamming issues.
By Vertical Vendors June 10, 2025
Discover why 'bargain' retail display units can lead to safety hazards, product jams, and wasted money. Learn more…
Vertical Vendors unit in a retail environment.
By Vertical Vendors June 9, 2025
NOW a Carbon Reduced Operation! A 64.8 tonne reduction in carbon footprint 2025 certified by Carbon Quota…
Vertical Vendor unit with packaging materials, highlighting recycling symbols and sustainable materi
By Vertical Vendors May 14, 2025
Discover how Vertical Vendors is enhancing its sustainability efforts with fully recyclable packaging.